Tmall 11.11 Welfare Radar


Tmall 11.11 is the largest online shopping festival in China.
In previous years, the ways to receive various rights and interests of the 11.11 Tmall APP were complicated, and the distribution was scattered and difficult to find, which was criticized by many users. Therefore, in 2018, the Shoumao Double 11 project team decided to design a tool-based product “Welfare Radar” to integrate all interactive rights in one product.
Whenever a user enters the “Welfare Radar”, they can search for all the rights that can be received on the day, and receive them with one click, making it simple and straightforward to receive rights.


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